Ainsworth and Pariplay team-up for LatAm boost
Pariplay has teamed-up with Ainsworth Game Technology in a collaboration thatwill see the distribution of the latter’s online content in Latin America through the Fusion platform.
The commercial tie-up, which is said to form “an important part” of both company’s strategic growth plans in LatAm, includes all online releases in the region which will be made available through the Aspire Global aggregator and content provider’s aggregation platform.
Jason Lim, Ainsworth’s general manager of online, said: “Ainsworth is continuing our online growth strategy and this partnership with Pariplay will significantly strengthen our offering and further consolidate our position as a top-tier slot developer in Latin American markets.”
The Fusion platform features thousands of games from a number of industry games developers, as well as a suite of back-office conversion and retention tools that are designed to enhance player value.
Andrew Maclean, VP of sales for Pariplay, said of the latest deal: “We are pleased and very excited about the beginning of this alliance. The new opportunities and reach that we will have in a greater number of regulated markets by the hand of a great company like Ainsworth, with experience and knowledge, is encouraging. This event undoubtedly marks the beginning of a very successful and innovative partnership.”
Last month, Aspire Global said that it sees “tremendous growth opportunities” moving forward, as the group eyes a further global uptick following a record sixth straight quarter of growth.
The group asserted confidence in achieving its financial targets for the year, due to “strong business momentum” and “significant progress” in the US, Europe, Latin America and Africa.
Revenue during the year’s second quarter increased 27.7 per cent to €55.8m (2020: €43.7m), buoyed by “good growth” across all segments. EBITDA increased 40.1 per cent to €9.9m (2020: €7.1m), driven by positive impacts from Pariplay and BtoBet.
- Ainsworth Game Technology
- Aspire Global