BB Games first-up as Blueprint launches third-party initiative
Blueprint Gaming has debuted a third-party developer programme initiative, with BB Games becoming the first such organisation to align itself with the new venture.
Outlining an ambition of bringing “a new wave of innovation to the global gaming industry,” the initiative allows independent game studios the opportunity of releasing their content through Blueprint’s RGS platform.
Through this it is hoped that the door will be opened to the “highly competitive” marketplace, as well as allowing studios to reach a wider audience via access to the company’s operator and player networks.
The launch of the new programme follows Blueprint’s recent growth strategy and the acquisitions of Livewire and Project, with the firm seeing its in-house design and development capabilities boosted significantly.
Blueprint emphasises that it is looking to drive expansion across the industry by inviting more studios within the online and retail space to put forward their concepts.
Sior Walbyoff, head of business development at Blueprint Gaming, stated: “This is a really exciting new programme that will grant independent studios a huge opportunity to cut through the noise and have their content accessible to operators across the globe through our RGS.
“We’re delighted to have BB Games on board and are looking forward to working with the team to develop fun and engaging slots that incorporate features never seen before.”
Slot designed BB Games is the first on-board, with the studio launching content to Blueprint’s portfolio, extending the offering currently available to their operating partners. In conjunction, BB Games and Blueprint will join forces to create new slot titles for the growing marketplace.
“To be given the chance to partner up with a supplier as renowned as Blueprint is testament to the innovation and passion that goes into every game idea we have at BB Games,” added Jason Bradbury, BB Games CEO.
“I think the market will be pleasantly surprised with the inventive nature of this collaboration when our first game is released later this year.”